Pakke DK , a global leader in shipment and parcel service , has provided service and quality to their customers for 10 years while remaining family-owned and employee-owned. Pakke DK is no stranger to providing customers with the innovative solutions they want and need.
Prior to discovering DC Digitals using AI Insider, Pakke allocated budget to promote Google Ad campaigns. With customers and the revenue in mind, Pakke believed their SEO footprint wasn’t big enough and while some articles and conferences got Ulrik started, he sought after a greater understanding of SEO best practices. Pakke partnered up with DC Digitals to build a new corporate website with SEO at the forefront of it all.
Gather all information
With a small team, it was critical to keep SEO best practices in mind, including content optimization. To implement content, image and video SEO strategies, every photo, graphic, and video was optimized with alt tags and coding optimization. Pakke used DC Digitals AI Insider on their website which organized the site content into proper hierarchies. Site Audit was used regularly to optimize the content and media on the site immediately. The Pakke team used DC Digitals AI Insider to assist in new topic generation to gain organic traffic.
Find Solution & Solve it
Since the new website went live in June 2018, Pakke has seen an 145% increase in keywords ranked on page one, a 123% increase in keywords ranked on page one through ten, and a 115% increase in keywords ranked on pages ten and up. They have also seen a 63% increase in ranking image results. “Our revenue has improved, as well as our rankings, which means more leads and new viewers. We wanted to be better… DC Digitals has helped us achieve that,” Urlrik says.
How We Get the Result
On point content on the site before sending visitors to a squeeze page
For customers to offer their information we offer value to customers
Keep the site clear and simple, and to the point
We only ask for important information and provide value
Build high quality links by studying your competitors’ strategy , taking advantage of content gaps, links and resource pages.